SVA Blog

Thursday, May 11, 2006

Visit Google by Jacques Gauchey

If Silicon Valley is Alice in Wonderland, Google is the White Rabbit. A googol is the digit 1 followed by one hundred zeros. It is also a game of chance. Both fit the Google story, a very rich and very swift company. A visit to Google is to follow the White Rabbit into a world of twenty-something, straight from Stanford University to create the internet new spaces: Google Earth, Froogle, Google Calendar, Google News or Picasa. They move around the campus on Segways, relax on a baby grand piano or retreat with their laptop inside yurts. Larry Page and Sergey Brin had no idea about Google's future when they launched their search engine in 1998. They survived and innovated. Today, Google's mission is to "organize the world's information and make it universally accessible." One should add: "and link it to universal advertising." Therefore the billions.

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